Versace Collaborates With Google – and Jennifer Lopez – for the Spring-Summer 2020 Runway Show
For the Spring-Summer 2020 Collection, Donatella Versace honors an iconic moment when fashion and culture became a catalyst for technological progress. Debuting in the Spring-Summer 2000 Collection, the Jungle print dress made multiple appearances on the red carpet. At the 2000 Grammy Awards, Jennifer Lopez garnered international attention when she wore the unique runway design. Millions of people took to the internet to see Jennifer in the legendary dress, making it one the most popular search queries for Google at the time. However, the desired results – an image of the star and the gown – were not able to be surfaced on the search page. The epic red-carpet look, and the excitement it created, inspired the team to create Google Images.
“It was amazing! The world had the same reaction: jaw dropping. Today we live in a technological world, but back then, one event prompted the creation of a new tool that now has become part of our lives.”
– Donatella Versace –
This season Versace and Google collaborate to celebrate twenty years of the legendary moment in both fashion and Google history. The amalgamation between technology, classicism and fashion is evident throughout the runway space featuring a Pantheon-inspired ceiling and a bronze palm sculpture surrounded by digital art projections. Created with Google Tilt Brush technology, the artwork portrays the iconic print designed by Donatella Versace. Passionate for constant innovation, the brand’s Chief Creative Officer uses the latest technology – the Google Assistant – to call for the Jungle dress’ appearance on the runway, creating yet another unforgettable, Google-worthy Versace moment.
Givenchy | Spring Summer 2020 by Clare Waight Keller | Full Fashion Show in High Definition. (Widescreen — Exclusive Video/1080p — PFW/Paris Fashion Week) #FFLoved
Olujimi Oladipupo Alao Aseru — Stand Tall
Elysha Zaide — Illegal
Matt Goodman — So Much More
Soundtracks:
Christophe: Voix Sans Issue
(Boris Bergman/Daniel Bevilacqua) Editions Francis Dreyfus Music (SACEM)
(P) 1984 Francis Dreyfus Music SARL, a BMG Company
Courtesy of BMG Rights Management (France)
IVVVO: Hold Me Closer (Tiny Dancer)
(Bernard Taupin/Elton John) Universal/Dick James Music Ltd.
produced by IVVVO. Courtesy of Universal Music Publishing
Victorias Secret 2017 — Best Vocal Deep House, Tropical House, Electro House 2016
Link Full Playlist (2005 to 2017): www.youtube.com/watch?v=eht4vSOY4Wc
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